Shy Luv 'Lungs' by Humans
David Knight - 13th Dec 2017
The song is called Lungs, but it's the heart of Shy Luv's Sam Knowles that takes a real battering here.
The purple-haired girl who is the object of his affections squishes and shoots the metaphorical organ with relish, in the video directed by Humans (that's a directing collective, not the species). These scenarios are very much in his imagination, but they leave Sam in a right old state.
"It’s a funny thing, fear," say Humans. "Usually, the thing in your head is twenty times worse than the worst possible outcome in reality. Our minds can be our own worst enemies sometimes. In this video we really wanted to play with that gap between reality and fear and bring Sam’s subconscious to life for all to see."
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David Knight - 13th Dec 2017
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Some credits on this video are only available to PRO members.
David Knight - 13th Dec 2017