Kid Kapichi 'Thugs' by James Green

Rob Ulitski - 27th Feb 2020
Fox-hunting is reimagined as a dystopian game targeting society's outcasts in James Green's thoroughly entertaining video for Kid Kapichi.Â
Picked on by pompous locals as "thugs", the band, dressed in orange bomber jackets and jeans, are then targeted by the local hunt. And one of them ends up as the captive of the demented lord of the manor - played by Steve Furst.Â
James Green strikes a tone of broad comedy, dressed in a retro, B-Movie aesthetic. But there is a political edge that nails the political zeitgeist in modern Britain. It's about the divide between rich and poor, old and young, and the rising tide of closed minds and bigotry. But as it turns out, help is at hand...Â
Action-packed, well performed and with a very satisfying conclusion, the concept brings Kid Kapichi's rallying-cry lyrics to life, and demands to be watched multiple times.
That is especially impressive, as Green says: "We pulled this video together in record time with a low budget, shooting on the British coast during Storm Ciara. What perfect timing." Â
Rob Ulitski - 27th Feb 2020
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Rob Ulitski - 27th Feb 2020