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Niko B 'Quick Drive' by Oliver Marshall

Rob Ulitski - 30th Oct 2020

The suburbs of Middle England are a world away from the bright lights and tough streets of Grand Theft Auto - but the no-holds-barred madness is very much still intact in Oliver Marshall's playful promo for Niko B. 

Marshall parodies the videogame series with a brand new location for the action to unfold... Milton Keynes.

Anchored by a hilariously offbeat performance and a game or two of hop-scotch, the promo for Quick Drive ventures into the absurd with abandon, and radiates carefree, fun vibes in every frame. 

OLIVER MARSHALL:

It was a really fun shoot and a great project to collaborate on. 

"Overall with the video we wanted to keep a very fun and playful theme to match Niko’s style and character.

"Throughout the video we integrated a lot of Easter eggs from his previous videos so keep your eye out for those. It was a really fun shoot and a great project to collaborate on.

"Niko and I worked very closely on the day to make sure that we brought the vision we both had to life."

Rob Ulitski - 30th Oct 2020

Tags

  • Comedy
  • Director's notes
  • Surreal
  • Hip Hop
  • Suburbs
  • Grand Theft Auto
  • Video game
  • Absurd

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Rob Ulitski - 30th Oct 2020

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