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David Guetta & MORTEN ft Lanie Gardner 'Dreams' by Courtney Phillips

Rob Ulitski - 15th Jan 2021

Rolling into 2021 with TikTok celeb Doggface, Courtney Phillips directs a dazzling promo for David Guetta & MORTEN's version of the Fleetwood Mac classic Dreams.

The skateboarding, Mexico-based viral sensation is shown skating down an endless desert highway, gaining fans and followers on his way. He passes journalists, fellow skaters and curious kids - becoming a sort of skate version of Forrest Gump - before transcending his physical limits and floating into the air and off to sea. 

In a perfect storm of virality and a pitch-perfect concept, the promo is engaging from the first frame, and it's one with infinite replay value. Whilst many similar videos live and die in the short window of their celebrity star's internet fame, Phillips' ability to intertwine the current zeitgeist and an offbeat concept means that this will continue to gain momentum well into the future. 

Rob Ulitski - 15th Jan 2021

Tags

  • Narrative
  • Electronic
  • TikTok
  • Viral
  • Skateboarding

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Rob Ulitski - 15th Jan 2021

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