David Guetta ft Bebe Rexha 'I'm Good' by KC Locke
Rob Ulitski - 29th Sept 2022
KC Locke directs an explosive promo for David Guetta, featuring Bebe Rexha.
Shot in Ibiza around both artists' appearance at Ushuaïa - one of the island's biggest clubs - the video blends relaxed performance footage with frenetic scenes from the festival itself.
The mix of concept and BTS shots creates a grounded yet nostalgic vibe, and the superstar performances help blend the two aesthetics together seamlessly.
"Really enjoyed shooting this video with David Guetta and Bebe Rexha," says KC Locke. "It was great to experiment with a polished fast paced performance style fused with my eye for action and immersiveness.
"I enjoying shooting on the go and spending a day with David and Bebe was definitely a whirlwind experience. So happy that this song is no. 1 and the video has gone crazy online. The whole team pulled through turning this video round in under a week."
Rob Ulitski - 29th Sept 2022
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Rob Ulitski - 29th Sept 2022