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Lucia and The Best Boys 'When You Dress Up' by Rianne White

Rob Ulitski - 3rd Apr 2023

Rianne White directs an ethereal promo for Lucia and The Best Boys. 

Opening with mesmerising rippled textures and the introduction of an otherworldly environment, the video features Lucia performing in the depths of a swampy alien marshland. 

Diving into a hypnotic montage of dreamy, mysterious portraits, it's a powerful visual that is bewitching to watch. 

DoP Natasha Duursma's high contrast cinematography and constrained - yet beautifully dynamic - camera movement elevates the imagery, and helps guide viewers through the abstract piece. 

Rianne White and and Lucia sum up the concept in a simple, intriguing manner: "This is a love letter to embracing every version of yourself. Smashing through a prism of histories, this portrait wrestles with the undercurrent of what makes us who we are."

Tags

  • Performance
  • Abstract
  • Alien
  • Marshland
  • Studio
  • Portrait

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Credits

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Production/Creative

Director
Rianne White
Producer
Creative Director
1st AD

Camera

Director of Photography
Focus Puller
2nd AC

Lighting/Grip

Gaffer

Art

Production designer

Wardrobe

Stylist
Make-up
Wardrobe

Editorial

Editor

Grading

Colourist
Colour grade company

VFX

VFX

Agent

Director's Representation

Commission

Commissioner
Label

Rob Ulitski - 3rd Apr 2023

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