Friedberg 'The Greatest' by Wouter Stoter
Promonews - 2nd July 2024
UKMVA-winner Wouter Stoter directs Friedberg's latest music video - an ode to street photography set in Peckham, SE London, with a terrific central premise.
The video for The Greatest explores identity through lead singer Anna, and her quest to becoming the greatest by swapping outfits, items -Â even boyfriends -Â with random strangers. And she has a marvellous knack of making it happen.
But is Anna's roving, highly acquisitional eye a good thing? As she accumulates a range of looks, she also adds different identities - and she finds herself gradually losing her own.
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Credits
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Production/Creative
- Director
- Wouter Stoter
- Producer
- Production Company
- Executive Producer
- Executive Producer
- 1st AD
Camera
- Director of Photography
- Focus Puller
- 2nd AC
- Steadicam
Wardrobe
- Stylist
- Hair & Make-up
Editorial
- Editor
- Editing company
- NC
- Edit Producer
Grading
- Colour Producer
- Colourist
- Colour grade company
Agent
- Director's Representation
Commission
- Commissioner
- Label
Promonews - 2nd July 2024