The stand-off between an old cowboy and a young man plays out in intriguing fashion in Martin Cannon's monochromatic promo for folk-rock outfit People! 

The video for Bricks is set in a darkened working men's club, where the ageing cowboy dude sips his beer, while the younger man parades his talent for dancing under the mirrorball on the dancefloor - until the tension between the two is broken in an unexpected fashion. 

Anchored by the strong visual presence of the two actors (David Prince and Bedwyr Bowen) and a sense of cinematic tension, the video has an energy bubbling under the surface, which spills over in the climax.

With strong cinematography from Bryan Gavigan, Martin Cannon has created an unusual, atmospheric noir-ish episode which works well with the rootsy feel of the track. And then delivers a bonus cowboy twist.