A$AP Rocky 'HIGHJACK' by Thibaut Grevet
Promonews - 23rd Sept 2024
Thibaut Grevet blends a 'ghetto fabulous' aesthetic with visual influences from German Expressionism in a video for A$AP Rocky's that is packed with imagination and symbolism.
In the video for HIGHJACK, the doors play a central role, symbolizing key moments in Rocky's life and the various influences that shape his personal universe. Through these openings, we glimpse significant scenes from his journey, like a strip club suggested solely through shadow play, reflecting both his past experiences and inspirations.
The dark and minimalist settings are enhanced by sophisticated cinematographic techniques, such as hyper-macro shots capturing the details of Rocky's jewellry. The camera uses tracking movements to heighten the intensity of the shots and guide the viewer through this introspective journey, where each scene reveals a new facet of his inner world. Rocky's shadow remains present until the end, adding to the enigmatic and contemplative atmosphere of the video.
Promonews - 23rd Sept 2024
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Promonews - 23rd Sept 2024