JADE 'It Girl' by Fa & Fon
Rob Ulitski - 15th Jan 2025
Fa & Fon reunite with JADE for this - quite literally - smashing video for It Girl.Â
With a blend of girly pop, bold choreography and unapologetic fun, JADE leaves her mark as she dances through a shattered china shop.
Aesthetically jumping between lo-fi camcorder footage and slick performance setups, the video has the same palpable energy of previous collab Midnight Cowboy, and very much feels like a spiritual successor.Â
A fine video indeed, which transcends its 'visualiser' tag to become something punchy and full of attitude - and plate smashing. Lots of plate smashing.Â
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Rob Ulitski - 15th Jan 2025
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Rob Ulitski - 15th Jan 2025