Bonnie Banane 'Hoes Of Na' by Alma De Ricou & Manon Engel
Promonews - 24th Oct 2025
Alma de Ricou and Manon Engel's video for French alt-pop artist Bonnie Banane is an out-of-this-world satire on wellness culture and the pursuit of perfection. You've never seen Yoga done like this before.
From balance to body horror: a pursuit of wellness and flexibility morphs into a disturbing obsession, a libidinous cult where there’s fascism in alignment. Intentions migrate, words lose meaning, bodies bend until the breaking point.
In the video, Bonnie embodies the wicked guru, headset mic and all, leading a class that slides from serenity into something deliciously unhinged. The directors, both from fashion backgrounds and known for their work with Chanel, Dior, Jean Paul Gaultier and Rick Owens, bring their signature blend of style and satire to create a glossy, hypnotic world.
“Hoes of Na is a sharp and provocative critique of the modern yoga world, where the quest for serenity becomes a commercial and aesthetic illusion,” expalin de Ricou and Engel.
“The video denounces the spiritual void that can sometimes be associated with the appropriation of yoga in the Occident, and how this practice has been reduced to a fashion phenomenon, often devoid of philosophical substance. Rather than promoting personal awakening, it instead emphasizes image and the perfect body as ends in themselves.”
Promonews - 24th Oct 2025
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Promonews - 24th Oct 2025