Baby Dave, aka Isaac Holman of Soft Play, will do anything for his girlfriend, as we find in his new track and accompanying video by Gareth Bowen. The result is daft British alt-comedy at its finest.

The thing is, as Baby Dave mutters against a doomy synth backing in San Pellegrino, 'she don't want no Highland Spring, she don't want no Buxton, she wants the real thing'. Which means that the giant suit-wearing BD must proceed on an epic journey around his small town neighbourhood in search of the said premium sparkling water brand. And its in surprisingly short supply in this sun-blasted corner of England.

The smartness of Bowen's video comes in sticking close to Holman's essentially mundane tale, showcasing the deadpan wit of his lyrics, delivered in an off-kilter aesthetic, with touches of a low budget horror movie. So lo-fi DV footage of the rapper, wandering through this suburban wilderness, degrades into slighly nightmarish animated sequences, featuring the animated Baby Dave and a feminized San Pellegrino bottle, among other things. 

Witty, silly, daft and very cool.