Following the success of last year's Glue Song, Jake Erland directs a charming single-take promo for beabadoobee.Full of ballerinas, a butler and, of course, Bea herself, the video for The Way Things Go has an artistic, painterly aesthetic, with some truly outstanding art direction and styling. It's an unexpected yet brilliant change of vibe for Bea, who worked closely in collaboration with Erland on the idea, and shows a fascinating ambition for bold concepts and situations that will challenge her as an artist. A must watch, and one that will certainly be on repeat over the summer period.
Rob Ulitski - 20th July 2023