Iain Simpson reflects on male friendship and mental health in this playful promo for Skream. The trippy promo for Funky Sailor spans a series of inventive vignettes, taking us on the main character's emotional journey and all of the little moments that get him from A to B. Equal parts emotional and heartfelt, the video perfectly matches the coruscating track, and the experimental vibes within it. And as Iain Simpson explains, the themes are an expression of personal experience.“This video is a reflection of my own journey of going through depression and coming out the other side," he reveals. "Having fun with your best mates can shine a powerful light during dark times."At the same time I didn’t want to get too deep with this video and wanted to make something playful and fun. The song is just so bonkers and hectic (in the best possible way) so I wanted to take you on a mad trip to reflect that."Skream has been an important part of my life musically from when I first moved to London 15 years ago and it’s class that we’ve gotten to work together on this.”

Experience the dizzying emotions of a night out in directing duo MILTON's dazzling promo for Sorry. The video for Let The Lights On sees the two vocalists of the group letting loose within different settings, whilst backgrounds distort, glitch and get superimposed in unique ways. "We wanted create an intimate connection with the audience, utilising a Snorricam and direct eye contact," MILTON explain. "Lighting choices were used to morphically illustrate those feelings."