Michael Holyk reunites with Becky Hill, directing a striking performance-driven promo set among breathtaking backdrops in Slovenia. The video for Outside Of Love features Becky in a succession a series of beautiful natural settings, each feeling grand and ambitious in scale, matching the emotional pitch of her performance. Combined with her performance, the video has a dynamic energy, heightened by DoP Miguel Carmenes' hypnotic cinematography. It's a visual feast, with a touch of Noughties nostalgia, that follows Holyk's similarly picturesque location-based video for Becky & Galantis's Run, and her collab with David Guetta on Crazy What Love Can Do.

A sea of disembodied hands grapple with Kesha's face, in Vincent Haycock's striking visualiser for Eat The Acid. The comeback hit is taken from upcoming album Gag Order, and comes equipped with an organic yet entirely surreal one-shot visual, with fingers sliding over the artist's face and inside her mouth, eventually trapping her in a tight link of flesh. The uncomfortable, claustrophobic nature of the video reflects the haunting soundscapes in the track, and makes for a staggering video, which teases a strong concept for the new album.

Jim Wilmot has directed three live performance promos for The 1975 for VEVO, all shot by DoP Rick Joaquim, including for Part Of The Band.Filmed in a studio space, we see the group atop a sand-drenched stage, backdropped by vibrant cloud landscapes. Joaquim imbues the video with a classic, cinematic aesthetic, bringing out the rich textures in the art direction and highlighting the drama of the performance. Matching the melancholic themes of the track, the cinematography is intentional and intimate, letting the performance unfold in a natural, organic way. The other promos in this series for VEVO Originals are for Oh Caroline and Looking For Somebody To Love.