Lowes 'Late Night Visions' by Roisino
Promonews - 7th Feb 2022
Roisino directs a moody, dance-based interpretation of the classic Satani occult film for Lowes.
The video for Late Night Visions takes us on the narrative journey of the band's lead singer Evie, who wakes up in a disorientated setting, before happening across the remnants of an occult ritual.
"With a clear dystopian aesthetic referencing Wiccan and Druid influences; we explored these themes through the use of key symbolism of lines, the Lowe's logo and colour theory," explains Roisino. "As Evie encounters these symbols we flashback to Evie in a ritual setting surrounded by occult members and Lowe's members James and Luca, as the leaders.
"The ritual is portrayed with a twist on the classic Satanic style; incorporating these subjects as contemporary dancers with symbiotic group movements and expressive freestyles."
With previous experience as a dancer, Roisino says it was exciting to create a video with such strong themes of flashback and ritual, in combination with evocative contemporary movements from talented dancers. "An aesthetic and stylised music video that feels like a movie, whilst making you invested in the emotive intention of the song is a true representation of my director's style."
Promonews - 7th Feb 2022
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Promonews - 7th Feb 2022