Calum Scott 'If You Ever Change Your Mind' by Harry Law
Rob Ulitski - 2nd Mar 2022
Harry Law directs a touching promo for Calum Scott's If You Ever Change Your Mind.Â
Employing a choreography-based approach for the visual, the concept revolves around a couple who are on the cusp of breaking up, but drawn back to each other by their connection.Â
We've seen plenty of interpretive choreography in the music video space, but this video ups the ante with seamless practical effects, which sees the dancers contort, balance and float in a way that feels ethereal and poignant.Â
The movement feels inspired and emotional, whilst the intimate cinematography ensures the focus rests on the characters and the beautiful performance section.Â
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Rob Ulitski - 2nd Mar 2022
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Production/Creative
- Director
- Producer
- FC
- Producer
- Production Company
- JF
- Executive Producer
- AU
Camera
- Director of Photography
- Focus Puller
Lighting/Grip
- Gaffer
Wardrobe
- Wardrobe
Choreography
- Choreographer
Casting
- Lead Dancer
- Lead Dancer
Editorial
- Editor
- Editing company
Grading
- Colourist
- Colour grade company
- BS
VFX
- Post production company
Commission
- Commissioner
- Label
Some credits on this video are only available to PRO members.
Rob Ulitski - 2nd Mar 2022