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Erika De Casier 'Lucky' by Jesse May Fisher

Rob Ulitski - 11th Jan 2024

Jesse May Fisher directs an evocative promo for singer-songwriter-producer Erika De Casier's new track Lucky, taken from her upcoming album Still. 

Blending abstract coastal shots and beachside performance, the video feels dreamlike and transcendental in its approach. Fisher uses coruscating lights and fog to give the video a photographic, almost surreal style, complementing the experimental vibes of the track. 

"I wanted to make something euphoric and magical for Erika," she explains. "The imagery for Lucky takes inspiration from the drama and sensuality of perfume ads."

Tags

  • Performance
  • Beach
  • Coastal
  • Euphoric
  • Magical
  • Perfume

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Credits

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Production/Creative

Director
Jesse May Fisher
Producer
Production Company
Executive Producer
1st AD

Camera

Director of Photography
Focus Puller
2nd AC

Lighting/Grip

Gaffer

Wardrobe

Stylist
Hair
Make-up

Editorial

Editor
Editing company
Edit Producer

Grading

Colourist
Colour grade company

Agent

Director's Representation

Commission

Commissioner
Label

Rob Ulitski - 11th Jan 2024

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