Lola Young 'Wish You Were Dead' by Sarah Dattani Tucker
Rob Ulitski - 16th Jan 2024
Sarah Dattani Tucker directs a liberating and riveting promo for Lola Young, reinvigorated with a refreshingly spikier edge for Wish You Were Dead.
The video sees the artist perform the track in an empty launderette, joined by her band, with a new 'indie-girl' look and radiating confidence on screen as she delivers a banger of a song. Â
Exuding an infectious energy, the video is anchored by Young's impish charisma and DoP Henry Gill's atmospheric camerawork, which blends surreal colours and dynamic movement to create a distinctive aesthetic.Â
It's a standout promo from Tucker, who brings fun and immediacy to Lola Young's exciting new musical direction.
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Credits
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Production/Creative
- Director
- Sarah Dattani Tucker
- Producer
- Creative Director
- Creative Director
- SI
- Production Company
- F
- Executive Producer
- 1st AD
Camera
- Director of Photography
- Focus Puller
- Steadicam
Lighting/Grip
- Gaffer
Art
- Production designer
Wardrobe
- Stylist
- Hair & Make-up
Editorial
- Editor
Grading
- Colourist
- Colour grade company
Agent
- Director's Representation
- F
Commission
- Commissioner
- SI
- Label
Rob Ulitski - 16th Jan 2024