Central Cee 'I Will' by Dir. Lx
Rob Ulitski - 12th Mar 2024
Central Cee shows his sensitive side in Dir. Lx's lowkey but rewarding video for I Will, filmed in a wintry Brighton.
Shot on 16mm, Cee's understated performance in a hotel room, is countered with vignettes of a girls' night out, including a girl who may be the object of his heartfelt lyrics.Â
Lx uses the interplay of the performance and narrative to amplify the feeling behind Cee's words. It's a cinematic, fly-on-the-wall approach focussing on small moments, and its all the more impactful as a result. Very nice work indeed.Â
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Credits
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Production/Creative
- Director
- Dir. Lx
- Producer
- Producer
- Production Company
- CL
- Executive Producer
- Production Manager
- 1st AD
Camera
- Director of Photography
- Focus Puller
- 2nd AC
Lighting/Grip
- Gaffer
Art
- Art Director
Wardrobe
- Stylist
- Hair
- Make-up
Casting
- Casting director
Editorial
- Editor
- Editing company
- D
Grading
- Colourist
- Colour grade company
- C
Commission
- Commissioner
- Commissioner
- Label
Rob Ulitski - 12th Mar 2024