Will Norman's imaginative approach to grime videos saw him create a Metropolis-inspired promo for Alarm Bells - Manga Saint Hilaire's collab with Jme - at the start of the year. Now he returns to the same vision world for Jme's own latest broadside against the big beasts of the music business in On Top. 

Inspired by early German Expressionism and the stylised visuals of Sin City, Norman crafts a dystopian world of stark symbolism to represent the corporate exploitation and greed expressed in Jme's rhymes on the track. 

Imbued with experimental visual effects and an enigmatic, dazzling aesthetic, the video cycles through a montage of conceptual performance, tied together with a fresh, ambitious vision - and the first of two outstanding videos by Will Norman for the resolutely independent rapper.