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Victor Ray, Strandz And Kojey Radical 'Sticks And Stones' by Harvey Pearson

Rob Ulitski - 11th Dec 2024

Harvey Pearson directs a plaintive promo for Victor Ray, Strandz and Kojey Radical. 

The captivating video for Sticks & Stones leans into an intimate style, making space for lingering performance shots and abstract cutaways. 

Ensuring each artist has their time in the spotlight, the video effortlessly transitions from solo to group shots, with a fresh and contemporary edge. 

"When directing the video, I wanted to create a performance video that allowed each artist to shine - both individually and in their interactions with one another," Pearson explains.  "Victor, Kojey, and Strandz each bring such distinct and dynamic styles to their performances, and it was exciting to embrace and highlight their unique energy.

"It was equally important to carve out a space for Victor to tell his story, particularly hearing him deliver his first rap verse - giving the video a sense of personal narrative that complements the collaborative energy of the track.

"By combining stripped-back yet bold visuals with moments of intimacy and connection, I aimed to amplify the emotion and individuality that makes [the song] so powerful."

Rob Ulitski - 11th Dec 2024

Tags

  • Director's notes
  • Hip Hop
  • Performance
  • Abstract
  • Collaboration
  • Intimate
  • Connection
  • Narrative

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Rob Ulitski - 11th Dec 2024

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