FKA Twigs 'Striptease' by Jordan Hemingway

Rob Ulitski - 29th Jan 2025
Jordan Hemingway directs another entry in FKA Twigs' thrilling Eusexua campaign -  a raw, confrontational visual, marked by palpable tension and a deep dive into introspection, filmed in a highway tunnel in Marseilles. with cars speeding past Twigs in both directions.
At the outset of the video for Striptease, we see Twigs run through the tunnel, running from an unknown threat. The vibe quickly shifts, as she dives into a vulnerable yet empowering dance, unaffected by the stream of traffic, speeding past in both directions.
Hemingway slows down the action, allowing Twigs to shed her coat and reveal a red dress, progressively shedding more layers—both literally and metaphorically. She eventually levitates above a car, an image that signifies spiritual elevation and the reclamation of her body and pain.Â
Marked by quick-cut montages, breathless performance setups and a high-fashion meets surrealist aesthetic, it's got Hemingway's name and style all over it - with a possible nod to the classic tunnel-set video for UNKLE's Rabbit In Your Headlights.Â
The video culminates in a visual transformation, where Twigs shifts from a state of inner struggle to full self-empowerment, symbolised by her posture as a fashion model on a runway.
Brilliant work and a must-watch, it's a new high for the pair's collaborative efforts. Â
Rob Ulitski - 29th Jan 2025
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Rob Ulitski - 29th Jan 2025