Swedish directing team Deathkiss direct a thought-provoking promo for London-based duo Oh My Sun. 

The video for Apocalypse Baby explores life through the eyes of a baby, exploring the darker side of society and the rather Hellish realm the child has been born into. 

At times claustrophobic and dizzying, the frantic POV camerawork creates an engaging and intimate aesthetic, which is seamlessly blended into the concept. 

"Perhaps the apocalypse isn’t some distant, world-ending event, but something much closer to home," say the directors."Maybe it’s modern life - the way we treat each other, ourselves, and the planet."