Jim Longden leaves the punchline to the very end of his latest video for Django Django - featuring enthusiastic newcomer Max Pope.

The video for Feel Alright takes place in a working men's club, where Max takes the stage to perform the song to a small audience of ageing regulars, while pool games and dart matches continue undistracted.

Into this scene, enters a stranger, who takes a seat at the bar. He's the label boss, played by Django Django's Vincent Neff, who is there to change young Max Pope's life. 

Longden's video drips with idiosyncratic charm, a slowburning satire that is well worth a watch - to the end.