Matt Healey directs a fun microbudget promo for indie outfit Kombu Nori - a single-take video of various characters' lives intersecting on a single road, all in their own bubble and on their own journeys. With a variety of personalities boasting colourful outfits, each having their moment on screen as they walk purposefully down a suburban street, it's a charming video that encapsulates the dreampop vibes of Kombu Nori's track Summer Sun. "My aim with the video was to make something that complemented the summery, breezy tone of the song," says Healey. "I wanted to make a concept-driven video that was creatively a little different to other promos out there - and was also ambitious [and] difficult to pull off."
Rob Ulitski - 4th Mar 2024