Dir. Lx directs a contemplative promo for UK Garage icon Craig David, follows the artist and his younger self through a journey of self-reflection. The video for In Your Hands opens with a fun VFX scene of Craig splitting into the two version of himself, and proceeds with sun-kissed performance setups and breathtaking landscape shots - and references the artist's most famous video from back in the day. It's a lovely complement to the late summer track. "Having grown up listening to Craig David getting to work alongside him feels like an incredible full-circle moment," says Dir. Lx. "From paying homage to his 7 Days video through little Easter eggs to collaborating on the idea and coming up with a narrative following a younger version of him and his love for music, it’s been an honour to work with Craig and his team."We wanted to make this video vibrant, nostalgic and youthful. A young child discovering their favourite song that they can’t get enough of. Something we can all resonate with till this day."

Jesse May Fisher directs a contemplative promo for Anaiis.Following a rebirth narrative, the video for Be Alright explores themes of entrapment and liberation, whilst proposing nature and movement as tools to self-heal. The cinematography matches the reflective atmosphere, switching between fluid, gentle camerawork and moments of stillness to mirror the absorbing concept.

Dan Massie teams up with James Arthur for another live promo, this time for introspective hit Avalanche. Shot in a contemporary social space, the focus of the concept is purely on James' performance, which slowly unravels as the track builds to its emotional climax. Cold blue lighting and slow, contemplative shots elevate the reflective themes in the song, whilst the inclusion of the full band adds an extra energy and finesse to the piece.