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Petula Clark 'Sacrifice My Heart' by Jack A. Bowden

David Knight - 1st Sept 2016

Don't call it a comeback, because she has never really retired, but at the age of 83, Petula Clark's extraordinary career reaches a new landmark. For her new single Sacrifice My Heart, she has made her first ever music video.

Jack A Bowden directs the ageless Ms Clark in an appropriately elegant yet characterful setting, using some old-school techniques to showcase the track and her performance. 

JACK A BOWDEN:

'We wanted to show Petula in an angelic, ethereal light, while placing her in an environment which contrasts with this kind of quality. The house in-which she’s placed is decrepit and weathered, but proudly holds hints of grandeur and class, having aged gracefully.

"Petula performs an emotive message to a past companion, whom, for whatever reason is no-longer part of her world. Using techniques, such as 'fake cuts', and old school methods, like slow shutter speeds, we presented Petula in a haunting fashion. This was designed to pose a question as to whether Petula had left her lovers realm, or vice versa."

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David Knight - 1st Sept 2016

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David Knight - 1st Sept 2016

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