Wendy Morgan directs a fourth promo for Lous And The Yakuza, this time exploring a mystical fairytale concept.

Shot in Normandy, the video focuses on dynamic performance in a multitude of preternatural vignettes, complete with quickfire choreography and dreamlike movements. 

DoP Joel Honeywell contrasts Lous' electric performance against the natural beauty of the French coast, mixing the contemporary with the traditional to highlight the need for change and progression in society, alluding to the overall idea of the concept (explained further in Lous' description below). 

LOUS AND THE YAKUZA: 

This video means a lot to me as a young African girl from Congo and Rwanda.

"This song is an ode to Renaissance. In the first part of the video I’m playing a mystical witch character on the edge of a cliff, and then a princess on a horse and then a warrior surrounded by my army Yakuza. These enigmatic characters are a testimony of my own growth in life, what I have overcome, this is my Renaissance.

"This video means a lot to me as a young African girl from Congo and Rwanda, this is the fairy tale I’ve never watched growing up. These are the powerful images I needed to see, the representation of strength I always dreamed about. This could have never been possible without all my beautiful multicultural and multi talented team, I appreciate everybody’s work on this video, each of you guys accomplished the crazy challenge that was to shoot something in these COVID-19 difficult times."