Director duo KENTEN direct a gripping performance promo for Tove Lo. 

The video for How Long presents the artist in two forms - a poised, rigid character who is almost mannequin-like , and a scorned character who has discovered the truth and feels more explosive and confrontational. 

These character traits are represented through slick styling and bold lighting choices - but mainly through Tove Lo's characteristically uncompromising performance. The added flourish of movement and camera effects elevates the minimalist concept. 

It's a rare feat to get an artist in a blank space and create something so engaging, but KENTEN have pulled it off magically.