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Luna Li 'What You're Thinking' by Lu Xiao Wei

Rob Ulitski - 9th Mar 2022

Lu Xiao Wei directs a mesmerising promo for Toronto-based multi-instrumentalist Luna Li. 

On the pulsating streets of nighttime LA, we see Li drift around in a car with several friends, making several stops to perform an improv dance with her doppelgänger and cycle through different slick outfits. 

In a dreamlike haze of vignettes, Li shines through with an understated yet magnetic presence, whilst the ethereal cinematography and unexpected styling choices create a world that is very much tailored to the artist and her aesthetic. 

Rob Ulitski - 9th Mar 2022

Tags

  • Pop
  • Styling
  • Nighttime
  • LA
  • Los Angeles
  • Dreamlike
  • Performance

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Production/Creative

Director
Producer
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Executive Producer

Camera

Director of Photography
Focus Puller

Lighting/Grip

Gaffer

Wardrobe

Stylist
Hair & Make-up

Editorial

Editor

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Rob Ulitski - 9th Mar 2022

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