Get the Promonews daily round up

User Accounts

Get the Promonews daily round up

Yung Lean ft FKA twigs 'Bliss' by Aidan Zamiri

Rob Ulitski - 12th Apr 2022

Aidan Zamiri directs a fabulous lo-fi romp for Swedish rapper Yung Lean and FKA twigs. 

The video for Bliss sees twigs waiting to be picked up for the prom by Lean - messaging him on Microsoft Excel in true Nelly & Kelly fashion - and eventually going on a very British, very lo-fi journey through suburbia.

There's a horse, a car with chandeliers attached to the front and a frantic older woman chauffeuring them around... and that's all in the first few moments. In true twigs fashion, it's off-the-wall but surprisingly fluid, and plays to Zamiri's Noughties fashion sensibilities. The whole video looks like it was shot on Hi8 - and it's brilliantly edited by Jack Foster and Zamiri.

Most importantly, they make a great pairing of contrasting attitudes that entirely rings true for the concept: Lean is playing it cool, and managing to be almost entirely deadpan; while twigs is arguably at her most coquettish. It really is Bliss.

Rob Ulitski - 12th Apr 2022

Tags

  • Pick of the Day
  • Performance
  • Pop
  • Lo-fi
  • Noughties
  • Prom
  • Fluid
  • Excel

Popular content

Feedback

Problem with this page? Let us know

Featured here in the credits?

Credits

Some credits on this video are only available to PRO members.

Production/Creative

Director
Producer
Production Company
Executive Producer
1st AD

Camera

Director of Photography

Lighting/Grip

Gaffer

Art

Production designer

Wardrobe

Stylist
Hair
Make-up

Casting

Casting director

Editorial

Editor
Editor

Grading

Colourist

Some credits on this video are only available to PRO members.

Rob Ulitski - 12th Apr 2022

Related Content

Industry News