Jacques 'Ordinary Victories' by Pantera

Rob Ulitski - 13th Apr 2022
Directing duo Pantera - that's Pato Martinez and Francisco Canton - have directed a series of wonderfully zany mini-films to tease French musician Jacques' new album Ordinary Victories.Â
The nine-minute epic introduces us to the artist - and his distinctive hairstyle - as his head opens up to reveal a smorsgabord of weird and wonderful influences.
Pantera and Jacques have released the project in chapter form, which serve up individual moments from the album within a surreal drama, and that also serves the wonderfully absurdist quality of their collaboration. We follow Jacques through Parisian streets, a journey exporing the inside of his trouser pocket and into a shallow grave - and that's just scratching the surface...Â
Whimsical, delirious and eccentric, this is a brilliantly-made piece of work by Pantera - produced by the team at SOLAB in Paris - and a very promising introduction to the artist and his unique aesthetic.Â
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Rob Ulitski - 13th Apr 2022