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Stromae and Camila Cabello 'Mon Amour' by Julien & Quentin

Rob Ulitski - 1st Aug 2022

Julien & Quentin send Stromae and Camila Cabello into the heart of a familiar-looking TV show, in their fun satire for Mon Amour - which poses the important question: is there a reality TV contestant in all of us?

The video centres on a reality show where you have to be strategic, charismatic and seductive to reach the final - sound familiar? And what is really satisfying is that both Stromae and Camila have really gone all in in their roles, as part of a larger group of ten contestants.

And none of the participants hesitate to use all their assets to reach their goals. Friendship, seduction and betrayal all bubble nicely along each other, and the unreal world of unscripted TV is reflected perfectly in the aesthetic and the contestants' personas. The whole thing feels wonderfully uncanny throughout - and finally tips entirely into the surreal.

"We had a lot of fun working with Stromae and his entourage on this music video," says Julien Martorell - half of directing duo Julien & Quentin. "It's very different from our usual work, and even though it took us out of our comfort zone, we loved concentrating on our cast, directing the actors and leaving room for improvisation.”

Quentin Garabedian, the other half of the duo, adds that the video is also meant to test and propose new things. "The idea of reality TV seemed to us to be quite ideal to illustrate the song," he says. "The lightness of certain situations that are mixed with small dramas that take on a huge scale...we watched a lot of reality TV to immerse ourselves in that world. Quite an experience!"

Rob Ulitski - 1st Aug 2022

Tags

  • Narrative
  • Performance
  • Pop
  • Reality TV
  • Love Island
  • Unscripted

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Rob Ulitski - 1st Aug 2022

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