Get the Promonews daily round up

User Accounts

Get the Promonews daily round up

Maisie Peters 'Run' by Avesta Keshtmand

Rob Ulitski - 4th July 2023

Maisie Peters laments the toxic cycle of bad relationships, in Avesta Keshtmand's absorbing promo for Run. 

The video for Run sees the artist sprinting through an endless woodland landscape with several other characters, all trying to outrun their frightful past relationships. 

The video is simple in concept but executed perfectly, and the themes of the track are perfectly visualised in both the visuals and Peters' intimate performance.

"It was a pleasure to be able to channel Maisie’s message of no more clowning around in love again," says Keshtmand. 

"I wanted to shoot in the woods and show the immensity of green space rather than distract from it with classic motifs of horror in haze and blue lights.

"Working with Maisie and Dan [Curwin] at Atlantic always makes me feel good. They’re receptive to challenging traditional approaches and support me in trying to push what a video can be and do for an audience."

Featured sponsors

Rob Ulitski - 4th July 2023

Tags

  • Director's notes
  • Pop
  • Performance
  • Forest
  • Woodland

Popular content

Feedback

Problem with this page? Let us know

Featured here in the credits?

Credits

Some credits on this video are only available to PRO members.

Production/Creative

Director
Producer
Production Company
Executive Producer
1st AD

Camera

Director of Photography
Focus Puller
2nd AC
Steadicam

Lighting/Grip

Gaffer

Wardrobe

Stylist
Stylist
Hair & Make-up
Hair & Make-up

Casting

Casting director
Casting director

Editorial

Editor
Editing company
Edit Producer
Edit Producer

Grading

Colour Producer
Colourist
Colour grade company

Agent

Director's Representation

Commission

Commissioner
Label

Some credits on this video are only available to PRO members.

Rob Ulitski - 4th July 2023

Related Content

Industry News