Evi 'Ego Rush' by Harry Tomlin
Rob Ulitski - 16th Feb 2024
Get ready for cake, cake, and more cake in Harry Tomlin's sweet but very messy promo for Evi.Â
In the video for Ego Rush, a vintage baking show spirals into chaos as its picture-perfect host uses it as a platform for revenge. It's a playful concept with plenty of standout moments, anchored by a suitably unhinged performance.Â
"Had the best time shooting this for Evi!" Tomlin says. "A really exciting concept and one that we could explore and have fun with. The crew even got the satisfaction of throwing cake at the director!"
It's an entertaining watch. We just feel bad for whoever had to clean up at the end of the day.
Rob Ulitski - 16th Feb 2024
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Rob Ulitski - 16th Feb 2024