Get the Promonews daily round up

User Accounts

Get the Promonews daily round up

Pale Waves 'Gravity' by Georgie Cowan-Turner

Promonews - 28th Aug 2024

Georgie Cowan-Turner reunites with Pale Waves, framing Heather Baron-Gracie and band in the grounds of an English country garden to evocative effect.

Like for Perfume, her previous video for the band, Cowan-Turner draws out the romantic yearning in the song Gravity, through the presence of goth-styled Baron-Gracie on a blissful English summer's day - joined by another girl, the mysterious object of her affections.  

"We wanted to create something that was beautifully framed, where we see Heather across these different set-ups that feel like heightened photographs," says Cowan-Turner.

"It’s really a modern fairy tale with this sense of a dreamy, yet dark romance that anchors the aesthetics. I found myself leaning into the purples and blues that naturally emerged from the location and heightening these to suit Heather and the band's aesthetic."

Featured sponsors

Promonews - 28th Aug 2024

Tags

  • Director's notes
  • Performance
  • Rock
  • Pop
  • Indie

Popular content

Feedback

Problem with this page? Let us know

Featured here in the credits?

Credits

Some credits on this video are only available to PRO members.

Production/Creative

Director
Producer
Producer
Production Company
Executive Producer
1st AD

Camera

Director of Photography
Focus Puller
2nd AC
Steadicam

Lighting/Grip

Gaffer

Art

Art Director

Wardrobe

Stylist
Hair
Make-up

Grading

Colourist

Agent

Director's Representation

Commission

Commissioner

Some credits on this video are only available to PRO members.

Promonews - 28th Aug 2024

Related Content

Industry News