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Humble The Great 'Angie' by Jay Russell

Rob Ulitski - 11th Oct 2024

Jay Russell directs a dazzling promo for London-based singer, songwriter & producer Humble The Great. 

In the video for Angie, Humble's duality is visualized through shifting stage backdrops, where his confident, exaggerated persona as a frontman contrasts with the vulnerable, real Humble. 

Boasting a charming, nostalgic vibe, the use of repetitive camera movements and art direction to frame the scene creates something that feels dreamlike and ever so slightly surreal.  

Rob Ulitski - 11th Oct 2024

Tags

  • Set Design
  • Performance
  • Dazzling
  • Camera Movement
  • Contrast
  • Vulnerable

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Production/Creative

Director
Producer
Production Company
Production Manager
1st AD

Camera

Director of Photography
Focus Puller
2nd AC

Lighting/Grip

Gaffer
Key Grip

Art

Production designer

Choreography

Movement Director

Grading

Colour Producer
Colourist
Colour grade company

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Rob Ulitski - 11th Oct 2024

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