Izzy Spears ft Leya 'Burn' by Ataka51
Rob Ulitski - 5th Feb 2025
Directing collective Ataka51 have created a short musical film featuring the artist Izzy Spears which is a remarkable tour de force of imaginative VFX-powered fantasy.
Storms devour buildings and ancient skeletons, dolls come to life and fall apart, and a city is filled with living mannequins in Burn, a piece that acts as a eclectic showcase of the vision and VFX skills of the Paris-based trio - who melted singer Reeve before our eyes in the Melt On You promo last year.
Created in collaboration with Georgia Pendlebury, Florence TĂ©tier, and the Jean Paul Gaultier archive collection, the directors - Dimitri Gorbaty, Sergei Medvedev and Alexander Epikhov - invite the viewer into a world of wonder, and it is a spectacular achievement.
Demonstrating technical mastery in CGI puppeteering, the result was achieved with the use of miniatures, analog film photography and groundbreaking 3D rendering.
"[The video] is inspired by The Wizard of Oz, and together with Izzy Spears’ romantic lyrics, we ask the question: what is fake and what is real [and] does it matter?" explain Ataka51.
"We envisioned our own magical realm - a contemporary kitsch universe of pink posters, white teeth, and fake furniture, where beauty and reality blur in an enchanting and unsettling Neverland."
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Rob Ulitski - 5th Feb 2025
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Some credits on this video are only available to PRO members.
Rob Ulitski - 5th Feb 2025