Sevdaliza ft La Joaqui 'Heroina' by Tanu Muino
Promonews - 5th Aug 2025
Tanu Muino unleashes her visionary powers to launch a new era for Sevdaliza - and introduce the artist's powerful new alter ego: Heroina.
In the video for Heroina, Muino creates an extraordinary futuristic fantasy in which Sevdaliza sports multiple robotic scyth-limbs, and the recurring visual icon in the video is the stiletto shoe and heel, used a symbol of feminine strength. Â
The visual heralds a pivotal change in musical direction for Sevdaliza, embracing a seamless fusion of Latin pop and RKT, and features Argentinian singer La Joaqui. Together with characteristically bold cinematography and production design - by Muino's regular collaborators Nikita Kuzmenko and Helen Gadjilova - the choreography which centers on bold and dominant movements. Sevdaliza, La Joaqui, and a cast of dancers embody the "Heroina" alter-ego through this imposing presence, using their heels to stomp, to challenge, and to occupy space.
This video - the first of two collaborations between the artist and the director, produced by the production company DRAMA - does not simply accompany the song but expands and solidifies its mythology. Another brilliant example of Tanu Muino's gift in the medium of music videos.
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Credits
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Production/Creative
- Director
- Tanu Muino
- Producer
- Production Company
- D
- Executive Producer
- Production Manager
- Production Manager
- 1st AD
Camera
- Director of Photography
- Focus Puller
- 2nd AC
Lighting/Grip
- Gaffer
- Gaffer
- Key Grip
Art
- Art Director
- Art Director
- Production designer
Wardrobe
- Stylist
- Stylist
- Hair
- Hair
- Make-up
- Make-up
Choreography
- Choreographer
Casting
- Casting director
- Casting director
- Lead Dancer
- Lead Dancer
- Lead Dancer
- Lead Dancer
- Lead Dancer
- Lead Dancer
Editorial
- Editor
Grading
- Colourist
- Colour grade company
VFX
- VFX
- Post production company
- Post Producer
Promonews - 5th Aug 2025