Untold Studios is a BAFTA and EMMY nominated studio, shaping culture through Music, TV and Advertising. We develop original programming, produce music and advertising content and craft world-class VFX, all enabled by next-generation technology.

Production Company

Untold Studios

Following the Britpop-tastic exploits in <a href="http://www.promonews.tv/videos/2025/04/29/yungblud-lovesick-lullaby-charlie-sarsfield/90867" target="_blank">Lovesick Lullaby</a>, Charlie Sarsfield and Yungblud make a striking tonal shift in their latest collaboration - the story of a nurse pushed to her emotional limits, portrayed by film star Florence Pugh.In the video for Zombie, Pugh plays&nbsp;a grief-stricken and exhausted healthcare worker grappling with loss, duty, and the invisible weight carried by so many on the healthcare front lines in the UK. And in a film that gives her a new kind of challenge, she delivers a characteristically powerful performance - sensitive, intimate and multi-faceted.The third music video from Yungblud's&nbsp;new album directed by Sarsfield, it represents a bold&nbsp;creative evolution for both the artist and the director. The previous videos for&nbsp;Hello, Heaven Hello&nbsp;and the aforementioned Lovesick Lullaby lean into dreamlike aesthetics, metaphor and comedy. But Zombie confronts stark reality with gritty drama, offering an unfiltered look at emotional burnout, grief, and resilience, with terrific performances from the supporting cast as well as Florence Pugh.[imgtoken data:1]Produced by Untold Studios, the video cements the creative chemistry between Sarsfield and Yungblud, delivering a compelling piece of visual storytelling that underscores the song’s message and reaffirms both artists’ reputations for boundary-pushing work.“Zombie is a film close to my heart," says director Charlie Sarsfield.&nbsp;"My gran was a nurse, and I saw first-hand the compassion and strength it takes to do that job. Even when she fell ill, the nurses were nothing short of angels. That experience shaped this story and connected deeply with what Dom [Yungblud] wrote the song about."Dom threw a Hail Mary and asked Florence if she’d be in it. She said yes, and the stars aligned. What we captured was truly special. This film is for the unsung heroes, those who don’t always see their own wings. We just wanted to help them see them.”

United Kingdom

Joe Munro

Charlie Sarsfield

Freddie Barrass

Sion Hopkins

Courtney Bennett

Mike Heath

Harriet Salmon

Jack Green

Michael Farrell

Mairead Albiston

Thomas Herring

Thomas Mangham

Black Kite Studios

Rock

Yungblud 'Zombie' by Charlie Sarsfield

Yungblud-'Zombie'-by-Charlie-Sarsfield

Alex Leggatt has delivered a hugely accomplished, stirring video for the return of&nbsp;singer-songwriter Tom Odell.With creative direction by Phil Lee at Untold Studios, Leggatt's video for Don't Let Me Go resonates with the song's themes of vulnerability and longing as it combines&nbsp;stylish, abstract&nbsp;art direction with realism and Odell's heartfelt, deeply emotive performance.&nbsp;This is very powerful indeed, with a notable contribution&nbsp;from DoP&nbsp;Kai Blamey Nguyen, who used in-camera techniques to create impactful time-lapse footage, and creative use of anamorphic lenses - with Odell moving in and out focus, a device that&nbsp;underlines his emotional turmoil.&nbsp;“We are so happy to continue our creative relationship with Tom Odell," says Lee.&nbsp;"He and Alex had a vision that we helped bring to life. And wow, was it worth it."

Rachel Goodger

Alex Leggatt

Mathias Gilay

Elliot Beach

Kai Blamey Nguyen

Tia Varnnard

Mark McPadden

Nicholas Zugaib

Barney Batchelor

Dave Robinson

Tenthree Editing

John O'Riordan

Pundersons Gardens

Annie Ayres

Marisa Garner Associates

Tom Odell 'Don't Let Me Go' by Alex Leggatt

Tom-Odell-'Don't-Let-Me-Go'-by-Alex-Leggatt

Lauren Luxenberg directs an inspired&nbsp;conclusion to her trilogy of videos for rapper Youngs Teflon.&nbsp;Following <a href="https://www.promonews.tv/videos/2025/04/14/youngs-teflon-da-gutter-lauren-luxenberg/90704" target="_blank">Da Gutter</a>&nbsp;and <a href="https://www.promonews.tv/videos/2025/04/22/youngs-teflon-brownin-lauren-luxenberg/90791" target="_blank">Brownin</a>, the video for Ain't Right sees Youngs finally find out who's been watching him through the past two vids&nbsp;- and it comes as quite a surprise.Boasting creative performance vignettes from Youngs and Blaqbonez, plus&nbsp;a thoughtful narrative, the video makes use of interesting perspectives and framing to elevate the aesthetic, keeping things fresh with every scene.&nbsp;Great work and a fitting end to a strong multi-video project.&nbsp;

Adam Reid

Sarah Banks

Bemi Shaw

Lauren Luxenberg

Cheyenne Enninful

Kim Jarrett

Will Churchill

Josh Fry

Sam Barnham

Fabio Olgiati

Riccardo Angei

Louis Lasa-tarbuck

Lucinda Worth

Thomas Goldser

Avenues

Mara Ciorba

Harbor Picture Company

Atlantic Records

Fin McAllister

Youngs Teflon ft Blaqbonez 'Ain't Right' by Lauren Luxenberg

Youngs-Teflon-Ft.-Blaqbonez-'Ain't-Right'-by-Lauren-Luxenberg

Charlie Sarsfield goes for full-on uproarous fun in his latest video for Yungblud - a knowing homage to the golden era of Britpop videos and an iconic 80s TV ad.The video for Lovesick Lullaby unfolds like a cinematic ride through Yungblud’s version of Nineties London, full of energy, character, and tongue-in-cheek charm. It's entirely befitting&nbsp;a pop-rock anthem reflecting&nbsp;the big tunes and swagger of the era, particularly emanaing from those famous Gallagher brothers.&nbsp;&nbsp;The video also pays homage to an earlier&nbsp;era of advertising excess and, in particular, <a href="https://www.youtube.com/watch?v=QUe6m1g8h9c" target="_blank">the famous Maxell Tapes&nbsp;ad</a> featuring Peter Murphy of goth band Bauhaus. Then its off to the pub as the&nbsp;video blends real locations with set-trickery - including a custom rig to slide a pint across the length of a bar.[imgtoken data:1]It's also a brilliant vehicle for the unhinged showboatery of Yungblud. It's as free, unabashed and off-the-wall as the man itself. It's the latest in&nbsp;a series of videos by Sarsfield for the livewire pop-rocker, and pulling more into a classic pop video world is definitely a smart move here.&nbsp; &nbsp;“Lovesick Lullaby is meant to be fun, and that's all we wanted it to be - a throwback to when music videos were fun and playful, exciting and vibrant,” comments Sarsfield.“The focus wasn’t on how many likes it’d get on Instagram, but more offering a fun, three-minute getaway for the viewer. Matched with slick camera work from Courtney Bennett, ambitious ideas, and a great performer in Dom, this video goes down as one of my favourites I’ve ever been involved in.”

Yungblud 'Lovesick Lullaby' by Charlie Sarsfield

Yungblud-'Lovesick-Lullaby'-by-Charlie--Sarsfield

Lauren Luxenberg's latest video for Youngs Teflon takes him to a classic London caff&nbsp;with his girlfriend, their romantic moment disturbed&nbsp;by the rapper's unease at weird stuff going on around him. Or is it all in his head? &nbsp;Following <a href="https://www.promonews.tv/videos/2025/04/14/youngs-teflon-da-gutter-lauren-luxenberg/90704" target="_blank">Da Gutter</a>, where he may be under surveillance, in the video for Brownin -&nbsp;part two of a trilogy of videos by Luxenberg - Youngs Teflon definitely has a sense of being watched, as neighbouring customers in the café begin to stare him down and take over his lipsyncing duties.With his girlfriend apparently oblivious to what he's seeing - her dialogue appearing in subtitles -&nbsp;YT&nbsp;starts to question his grip on reality.It's a visual that strikes a nice balance between music video and comedy drama through the performances, camerawork and editing. So will we find out what's really happening - and who's watching Youngs - in the final part of the trilogy?&nbsp;&nbsp;&nbsp;

Charlie Morris

Joshua Fry

Youngs Teflon 'Brownin' by Lauren Luxenberg

Youngs-Teflon-'Brownin'-by-Lauren-Luxenberg

South London's rap icon Youngs Teflon returns with&nbsp;the hard-hitting Da Gutter brought to life in a riveting video directed by Lauren Luxenberg.Through gritty storytelling and a 90s-inspired beat, Youngs candidly narrates his journey from hardship to success on a London estate, offering a glimpse into his experiences.All the while he is seemingly being watched by someone that he's unaware of, in Luxenberg's canny combination of artist performance with black and white survelliance-style footage of Youngs shot on long lenses.&nbsp;&nbsp; &nbsp;

Youngs Teflon 'Da Gutter' by Lauren Luxenberg

Youngs-Teflon-'Da-Gutter'-by-Lauren-Luxenberg

Gabriella Kingsley directs an atmospheric promo for Skip Marley's Close, bouncing between a gold-hued nightclub setup and dazzling, editorial-style performance setups.&nbsp;Experimenting with reflections and coruscating light effects, Kingsley creates a dreamlike world where the lines between fantasy and reality are blurred.&nbsp;Close is the&nbsp;first new music release since the musician dropped a re-imagination of his grandfather's single Exodus&nbsp;for the Paramount biopic, Bob Marley: One Love.[imgtoken data:1][imgtoken data:2]

Gabriella Kingsley

Mark Bridges

Sonny Horwell

Arran Green

Kofi Jr

Philips Nortey

Grant Sandy Phillips

Wolf Wasserman

Remi Aaron

Jonny Tully

Def Jam Records

Skip Marley 'Close' by Gabriella Kingsley

Skip-Marley-'Close'-by-Gabriella-Kingsley

Daniel Ryan directs an intriguing promo for Hozier, a visual tapestry to investigate the link between war and commerce.&nbsp;The video for Nobody's Soldier is a jolting mix of Hozier's passionate performance and conceptual cutaways - war iconography, mixed with the buzzwords of business. These compositions are not only intercut with Hozier's performance, but also clips of a conveyor belt of doll parts, and ammunition. Gradually it's revealed the artist is building a soldier doll.It's a bold statement, engaging&nbsp;the viewer to ponder&nbsp;the price everyday people have to pay for corporate greed. And it works due to Ryan's meticulous vision and direction and Hozier's captivating performance elements.&nbsp;[imgtoken data:1][imgtoken data:2]&nbsp;

United States

Mele Ortiz

Julie Tallarida

George Blomiley

Kelsey Oenick

Daniel Ryan

Kevin Schroeder

Jill Kaplan

Bryan Younce

Tommy Garrett

Mike Bove

Margaret Thomas

Tom Shimandle

Doug Birch

Jeremiah Bulkowski

Clarissa Bonet

Chelo Acota

Laurence Bird

Luke Morrison

Electric Theatre Collective

11 Dollar Bill

Adam Grint

Jac Harries

Dave Mehrman

Columbia Records

Island Records

Rubyworks

Hozier 'Nobody's Soldier' by Daniel Ryan

Hozier-'Nobody's-Soldier'-by-Daniel-Ryan

Charlie Sarsfield directs an intense, mostly black &amp; white&nbsp;promo for rapper&nbsp;Jordy's collab with JME.Split between&nbsp;the artists' performances, the powerful video for Wonderkid uses&nbsp;old CRT TV screens and backdrops to add visual intrigue,&nbsp;transcending&nbsp;the studio environment to create something artful and fresh - featuring a cameo from Jordy's younger brother.It's a well structured&nbsp;visual for two powerhouse artists, imbued with Sarfield's&nbsp;confident direction and visual style, and nicely shot by DoP Courtney Bennett. It&nbsp;benefits from restraint, in getting the most from a few strong set-ups.&nbsp;“The visual is all about perspective," Sarsfield explains. "I wanted to create a visually intriguing backdrop to stage the performance of Jordy and JME, causing the viewer to question what was and wasn’t really there."We tried out some experimental techniques on set to create the subtle illusions you see, and both artists were a joy to work with throughout. Very glad to be a part of this one.”[imgtoken data:1][imgtoken data:2]

Tom Herring

CHEAT

Daniel Deighton

Jak Parpworth

Hip Hop

Grime

Jordy ft JME 'Wonderkid' by Charlie Sarsfield

Jordy-X-Jme--'Wonderkid-'-by-Charlie-Sarsfield

A splendid dance film, full of imaginative movement and humour, for Tom Odell directed by Lucca Lutzky.&nbsp;With choreography by Will Pegna, the video for Odell's short and sweet Loving You Will Be The Death Of Me, from his album&nbsp;Black Friday, cleverly depicts the complexity of close relationships&nbsp;through the&nbsp;language of contemporary dance, performed by two male dancers.Using a bare, stripped-out location and desaturated colour palettes to create a sense of natural realism, the concept brings all the attention to the movement, which is equal parts intimate and eccentric - confidently performed by the two dancers, Zakarius Harry and Oscar Li.[imgtoken data:1]&nbsp;&nbsp;[imgtoken data:2]&nbsp;

Eline Hoyois

Lucca Lutzky

Marco Di Giulio

Jack Reynolds

Will Akbar

Mike Linforth

Liam Reardon

Will Pegna

Glassworks

Emily Tongue

Zakarius Harry

Oscar Li

Jonny Thorpe

Singer songwriter

Tom Odell 'Loving You Will Be The Death Of Me' by Lucca Lutzky

Tom Odell - Loving You Will Be The Death Of Me (Official Music Video)

Garage rock outfit Dead Horse get a second chance at life, in this charming promo from&nbsp;Thorbjørn Liljegren.Whimsical and full of life (pun intended), the video follows the newly-dead band (not to be confused with directing duo Deadhorses) as ghosts, stalking the streets in search of entertainment.&nbsp;Re-discovering their zest for life, they play pool, attempt to drink beer and go for a supermarket sweep - all whilst attracting attention from the locals.Tied together with an offbeat performance section - where the band lie&nbsp;in crime scene outlines, attempting to play their instruments - it's a playful, vibrant visual with the same rip-roaring energy as the track.&nbsp;[imgtoken data:1]

Eli Mari Sandal

Thorbjørn Liljegren

All Is Good

Angus Steele

Anders Mills

Nanako Kawasaki

Trim Editing

Malin Imerslund

Tmls.tv

Nathan Hoad

Natalie London

Chris Gooch

Fransesca Guarino

Wispy

Charlotte Nash

Ella Glazer

Ethan Lamberton

Wave Studios

Garage Rock

Dead Horse 'Truth' by Thorbjørn Liljegren

Dead-Horse-'Truth'-by-Thorbjørn-Liljegren

Eleanor Grace Hann directs a moody and&nbsp;atmospheric promo for&nbsp;D Double E's collaboration with Hamzaa - a distorted mix of performance, choreography and conceptual setups, coming together to explore the themes in&nbsp;the track.Within a largly dark space, illuminated with shafts of light, the video for Lifeline tantalysingly flitters between its performers and two dancers who represent the characters mentioned in the song, the&nbsp;challenges faced by young people&nbsp;in society and the difficulty of breaking cycles without guidance.&nbsp;With unsettlingly fast&nbsp;editing which also reflects the song's subject, this is a strongly artistic meditation by director Eleanor Grace Hann on the world we live in - and how experience provides its own perspective. That becomes clear at&nbsp;the four individuals gather at the end and its evident the youngsters could be the artists' younger selves.[imgtoken data:1]

Eleanor Grace Hann

Matthew Hoosh

Simone Chiavini

D Double E x Ten Billion Dreams ft. Hamzaa 'Lifeline' by Eleanor Grace Hann

D-Double-E-Ft.-Hamzaa--'Lifeline'-by-Eleanor-Grace-Hann

American singer-songwriter Stephen Sanchez, joins&nbsp;forces with Charlie Rees&nbsp;to create a gripping narrative in his latest music video.The promo&nbsp;for Death Of The Troubadour transports viewers into a dramatic, Western-inspired narrative, which mirrors the song's themes of drama and suspense.&nbsp;Taking&nbsp;place in a '50s mobster bar, the video sees&nbsp;Sanchez perform the track in front of an intense crowd, right up until a dramatic bar fight. Short and sweet, the video is tinged with heartbreak and wistfulness, whilst remaining slick and theatrical.[imgtoken data:1]Charlie Rees says DoP Billy Kendall and producer Alex Handschuh made exceptional contributions to the project, and Untold Studios' EP&nbsp;Annie Ayres deserves special thanks for her role in bringing the project to life. He also gives special mention to choreographer and fight coordinator Isky Fay.&nbsp;"I've incorporated quite a lot of dance choreography into my work in the past, but this was the first time that I have ever directed a fight scene,” says Charlie&nbsp;Rees. “Isky, who has&nbsp;worked with everyone from Jason Statham to Johnny Depp,&nbsp;was amazing and really collaborative throughout."We were under a lot of pressure, but we made it happen! I love creating theatrical set pieces and want to do it more throughout my work."

Lucy James

Charlie Rees

Alex Handschuh

Billy Kendall

Lee Brown

Owen Diplock

Tom Orr

Isky Fay

Stephen Sanchez 'Death Of The Troubadour' by Charlie Rees

Stephen-Sanchez--'-Death-Of-The-Troubadour.'-by-Charlie-Rees

FILFURY takes us&nbsp;on a spectacular&nbsp;intergalactic journey in his video for Imagine Dragons' stirring new anthem.&nbsp;The video’s creative concept is inspired by the hit Xbox action RPG Starfield. Imagine Dragons released Children of the Sky&nbsp;in collaboration with Starfield composer Inon Zur and Bethesda Game Studios to celebrate the launch of the game. Packed full of CGI, game-graphic inspired shots, the video follows a young boy as he dreams about his future and the possibility of leaving earth to find a new home, embarking on an epic journey through the galaxy at warp speed.[imgtoken data:1]“As soon as I listened to the track, I was transported to a new world full of emotion, hope and fantasy - instantly leading me to a visual idea I wanted to explore," says FILFURY."With the song being used for Starfield, my desire was to lean into the sci-fi space visual language, but stay very true to the tone and identity of Imagine Dragons. A perfect unison of worlds, connected by the lyrics of the song and the uplifting euphoric dream-like hope the song conveys.”Imbued with an epic, stirring energy, the video is&nbsp;packed full of stunning imagery and plenty of emotional moments, inviting viewers along on the adventure of a lifetime.&nbsp;

FILFURY

Paul Bock

Jared Shelton

Josh Saiderman

Luke Colson

Tanya Ferguson

Matthew Osbourne

Company 3

Mister

Interscope Records

Imagine Dragons 'Children Of The Sky' by FILFURY

Imagine-Dragons-'Children-Of-The-Sky'-by-Filfury

Domino and Untold Studios pair up with Convivial and Outernet London to create cutting-edge, aura driven visuals for acclaimed artist and producer, Georgia.Creative-directed by Phil Lee and directed by Edie Amos, the collection of videos use facial and sonic recognition to generate real-time visuals, which represent human emotions through colour.[vidtoken data:0]Using the latest technology, these films capture Georgia’s emotions and voice as she performs live, translating them into beautiful, ever-changing patterns, which are then emitted across LED screens.&nbsp;The interactive visuals were created by Convivial Studio and are inspired by aura photography, which is the central visual theme of the&nbsp;album campaign.&nbsp;The technique gained popularity in the '70s with the AuraCam, and involved using an analog camera and hand sensors to capture electro-dermal and temperature readings, resulting in a polaroid image with coloured fields surrounding the person. People interpret these colours and their positioning in relation to chakras to derive meaning.[vidtoken data:1]Effortlessly ethereal and captivating, the videos are an inspired mix of contemporary techniques and a nostalgic, analogue sensibility, resulting in performances which feel&nbsp;heightened and elevated.&nbsp;[vidtoken data:2]Georgia's performance is central to the concept in a core way, given the technology used to bring the videos to life, and these techniques give us a glimpse inside the mind and emotions of the artist in a way that hasn't been achieved before, and it's a sight to behold.&nbsp;[vidtoken data:3]Untold Studios Creative Director Phil Lee explains, “These films are experimental and totally unique, and really help to elevate the vision that Georgia and I had around using Aura imagery to bring her album to life. From the album artwork to billboards, lyric videos and these films, the whole campaign feels immersive, visceral and complimentary to the music, which is exactly what we set out to achieve. A big thanks to the team at Outernet who enabled us to utilise their cutting-edge space. Seeing it all come to life has been incredibly exciting.”[vidtoken data:4]

Untold Studios

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