Get the Promonews daily round up

User Accounts

Get the Promonews daily round up

Rodney Chrome 'To The Money' by Zac Dov Wiesel

Rob Ulitski - 13th June 2022

After finding a bag of money in the forest, Rodney Chrome's destiny becomes set in stone, in Zac Dov Wiesel's vivacious promo for To The Money. 

The video is bookended by a man telling Chrome's backstory to his granddaughter at bedtime, and the journey between those two points is a dazzling, flamboyant affair. It paints a kinetically fast-paced and entertaining picture of the popstar's journey from street hustler to corporate CEO. 

Part-superhero, part-dance diva, Chrome's magnetic personality shines in every frame of the video, and Wiesel's eye for hypnotic, conceptual vignettes creates really fabulous visual.

Rob Ulitski - 13th June 2022

Tags

  • New Director
  • Pop
  • Hip Hop
  • Dance
  • Backstory
  • Dazzling
  • Hypnotic
  • Money
  • Performance

Popular content

Feedback

Problem with this page? Let us know

Featured here in the credits?

Credits

Some credits on this video are only available to PRO members.

Production/Creative

Director
Producer
1st AD

Camera

Director of Photography

Lighting/Grip

Gaffer
Gaffer
Gaffer
Key Grip

Art

Art Director
Production designer

Wardrobe

Stylist
Hair

Grading

Colourist

VFX

VFX

Some credits on this video are only available to PRO members.

Rob Ulitski - 13th June 2022

Related Content

Industry News